When Jeanne Lanvin founded Lanvin in 1909, I highly doubt this is what she had in mind as a Campaign 100 years later. The clothes and setting are absolutely amazing, but four models dancing mindlessly to Pitbull?
Pitbull and Lanvin must please NEVER EVER EVER EVER EVER mix again.
(That's just my personal opinion)
A more suitable partnership would be with Florence and the Machine I think.
OR maybe Alber Elbaz (The short fat man in the end of the Video dancing with the two male models AKA Lanvin's Creative Director) should take a note from Inez van Lamsweerde, Vinoodh Matadin and Stefano Pilati who were responsible for YSL Fall/Winter 2010-2011 campaign Video. That was absolutely impeccable. The link for that said video can be found on the left side of this blog under "YSL Fall/Winter 2010-2011 Campaign Video" or right below for those of you too lazy to look for it-
The Lanvin video, and the Karl Lagerfeld short film "The Tale of The Fairy" (The links for Part One and Two can be found on the left hand side under "Inspiration" (Sorely for the Fashion, I promise)) are two examples of why Models, unless extremely talented as Actors and Dancers should just stick to Modelling. Watch the Lagerfeld films and you will know exactly what I am talking about.
Aren't Models just meant to be like Breathing Clothes Hangers anyway?
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